Packets of wipes for newborn babies in Asda were stamped with stickers telling customers not to buy products made in Israel.
Jewish shoppers in the Colindale branch of Asda were alarmed to see a shelf of wipes covered in stickers advocating for a boycott of Israeli products, stamped with the Israeli flag and accusing shoppers of supporting killing innocent civilians.
Stickers plastered onto the boxes of Little Angels Asda wipes read: “This product was made in Israel”.
“Don’t fund Israel’s killing” the stickers demanded.
The note posted on products on Wednesday also listed the number of dead Palestinians and destroyed hospitals and schools.
When Jewish customers complained to the staff at the Colindale branch, the stickers were swiftly removed, and it is understood that staff apologised for any upset.
Antisemitism watchdog Campaign Against Antisemitism said they had seen a “huge proliferation of incidents like these.”
“It is clear that this is an attempt to intimidate Jews and stop them from feeling safe to buy products in line with Jewish religious law. Even the pretext of targeting Israel does not hold water, given that some of the products are not even from there.
"We are pleased that these products were swiftly removed from shelves, but the stream of cases like these are indicative of how bad the situation is for the Jewish community in Britain right now. According to our polling, 69 per cent of British Jews are less likely to show visible signs of their Judaism in public. Incidents like these are why."
Today, a spokesperson for Asda said: "Our policy in all stores is to remove any non-Asda stickers or labels that we find attached to any of our products."