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'Anne & Frank' bakery in Amsterdam changes name over fierce backlash

Dutch bakery to change its name after being deemed a 'tasteless' reference to teenage diarist

August 28, 2018 08:33
The bakery in Amsterdam will now change its name
1 min read

A bakery in Amsterdam has been forced to change its name after an outcry over the connection to Anne Frank, the Jewish teenager that hid from the Nazis with her family.

The bakery — which was called "Anne & Frank" — attracted criticism on Twitter, with users calling for the “tasteless” name to be changed.

Its owner, named in Dutch media only as Roberto, initially said that “it seemed like a nice name to me”. He described Anne Frank, who died of typhus in Bergen-Belsen concentration camp, as “a hero for me too”.

But Drukke Toestand, who comments on news from the Dutch capital, said in a tweet that "even if the owners had been called Anne and Frank it would still be shocking".