SOS from Leeds' Pesach pop-up: 'Support Our Shop'

“We set up a business, got a benefactor to loan us money, purchased the stock and opened the shop for two weeks,” Mr Williams recalled. “We saved Pesach.”

Since then, the annual enterprise has been sponsored by Gourmet Foods, the city’s kosher butcher, and operates from the premises of Etz Chaim Synagogue.

Mr Williams stressed that it was “a pure service that Gourmet provides to the community and there is no profit”. And it was becoming harder to break even.

While appreciating increases in commodity and transport costs, it was difficult explaining to customers why they had to pay more for a kosher l’Pesach item.

“I find it challenging that some suppliers are not considerate of the importance of people eating kosher. By putting prices up, it makes Pesach more inaccessible.

“One of the pillars of Jewish life is to eat kosher and we are creeping towards the price being an obstacle, particularly among low income families, and charity only goes so far.”

When synagogues were shut during the lockdown two years ago, the pop-up had to hastily switch to a delivery and order and collect service. Some supplies had to be rationed but they were still able to fulfil over 600 orders in ten days.

This year, 3,500 cartons of Pesach food have been ordered to help keep the community well fed over the festival.