The JCC for London has appointed entrepreneur Robin Klein and consultant Elliott Goldstein to its board.
Mr Klein, former chairman of the JC and co-founder of the Accelerator Group, will help the JCC build its digital presence and e-marketing.
He said: "The JCC is an inclusive, creative and energetic organisation. I'm thrilled to be joining the board at such an exciting time in its history."
Mr Goldstein is managing director of Anouska Hempel Design.
The JCC, which is building a new site in Finchley Road, has also appointed Roy Graham, the former director of the UJIA's UK programme, to its senior executive team, responsible for strategic planning and development of the youth programme.