Life
Why sales at top clothing brands need not cost the Earth
How can we take advantage of sales while causing minimal harm to the planet?
July 28, 2023 08:43
How can we take advantage of sales while causing minimal harm to the planet?
July 28, 2023 08:43It’s sales season. But with the environment to consider and options such as renting, swapping and buying pre-loved available, should we be seduced by the dazzling array of merchandise?
The correct answer is, of course, no. But the allure of 50 per cent off, and as much as 60 and 70 per cent as sales draw to a frenzied close, is tough to resist.
Knitted midi dress was £89, now £36, Cos (Photo: Cos)
A better question might be: how can we take advantage of sales while causing minimal harm to the planet?”
One way is by buying pieces with real longevity, such as trench-coats, tailoring, timeless dresses and jeans — still available from high-end designers at Net-a-Porter and Matches as well as at Me + Em, LK Bennett, Boden and Cos.
