Without wanting to sound like too much like a PR plug: Want to look cool this summer? Then get yourself a baby and accessorise with a super nifty baby stroller.

The Taga – a pushchair and bicycle in one - has recently arrived in the UK, courtesy of Israeli inventor Hagai Barak, and is already a firm celebrity favourite. Geri Halliwell is among its devotees.

Launched in April, the Taga, which looks a bit like a Rickshaw, has already picked up three design awards and is generating more attention than the yummy mummies themselves. Its website describes it as “a multifunctional urban vehicle, uniquely designed to suit the needs of today's parents and children”. Ah of course, Sunday’s dash down Oxford Street via Selfridges was at the request of the 18 month-old, not their mother. But anyway, it does look cool and converts from bike to buggy quicker than you can say “Bugaboo”.